We offer the best in shimmer lip gloss, with a great message


Happy Fall Giveaway

We LOVE October and have a great giveaway!


Some fun trinkets for you:


Lucrece Pineapple Scrub

Blinc Black Mascara

Beaming White teeth

PCA C-Quench

You can enter by clicking below. Tell all you family & friends!  Enter before October 16, 2014.  Good luck!!!
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We Have a Winner….

Our Back to School Giveaway winner is…drumroll please….

MaKiea Shreeve McElprang

Congratulations MaKiea..your going to LOVE all the goodies!!!

Have a great weekend everyone:)

Back to School Giveaway

How is it we are mid-way through summer?  This year is flying by!  Just as quickly as we celebrate the 4th of July, we are starting to gear up for another school year.  As school in Arizona starts in less than a month, we thought we would have a Back to School Giveaway. We are including some fantastic finds from a recent trade show in Las Vegas!  Go here to see what fun items we’ve got.

You can click on the items below to get more information on the products.

PMD – Personal Microderm


Hair Couture

Pure Fiji

Spa Sugar Scrub

Rapid Lash

China Glaze – Nail Polish

You’ll also get a tube of our hydrating, longer lasting lip bliss.  So…

Enter for your chance to win.  The giveaway runs July 16-31, 2014.  Enter the giveaway by leaving a blog comment, liking us on Facebook, following us on Twitter (@whatsyourvirtue) or Instagram (whatsyourvirtue).  Make sure to let your friends and family know!  Winner will be notified via email August 1.  Good luck!!

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Early Summer Giveaway

We’re at it again!

Summer is upon us and we couldn’t be happier!  We love the carefree days of sunshine and pool time.  We just returned from a great Spa show in Dallas.  With so many exhibitors, it was hard to narrow down our favorite finds.  Go here for the run down on the products.

Smile Actives – Tooth Whitening Pen


Blinc Mascara – Black


Via Buff – regular size


Microplane Foot File & Foot Cream


Rubber Ducky Sunscreen (SPF50) plus lip balm


Farmhouse Fresh – Ruby Red Grapefruit Sea Salt Scrub


Helios Self Tanning Towel (2)

“Sunless Tanning Lotion Infused 100% Terry Cotten Towel”

As always a tube of Lip Bliss. Everything is over $200!

Enter for your chance to win.  The giveaway runs June 10-24, 2014.  Enter the giveaway by leaving a blog comment, liking us on Facebook, following us on Twitter (@whatsyourvirtue) or Instagram (whatsyourvirtue).  Make sure to let your friends and family know!  Winner will be notified via email June 25th.  Good luck!!

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What’s Your Virtue® April 2014 Tax Relief Giveaway

WYV Giveway2


Tax season is done, for another year and you made it!!!   Recently, Amy and I were in Chicago for the Face and Body Trade Show and man did we have a great time!   The food, the people and the show were fantastic.   We were so busy working the show that we didn’t have to much time to shop BUT we did find some products that have quickly become our new favorites!  As a Tax Relief treat, we are giving away these goodies (over $225 worth) to one lucky fan.

Farmhouse Fresh – We love Farmhouse Fresh!!!  We both have these adorable soap bars and we love them so much.  They are so fun in your hall bath for decoration or use, but more importantly they feel great on your hands and the smell is just wonderful.

Relax & Wax – I have used Relax and Wax product for the past six months and I have to say I am sold on this FOREVER.  This stuff works and you know that I am hooked on names, so I love Get the Bump Outta Here and you will too.

Bio Oil – We just met Bio Oil in Chicago and I have been using this for the past two weeks and I am not sure how I survived without this product before now.  This is a dream if you have scars or really dry skin.  In my house we have booth so this is a heaven sent product…enjoy.

ViaBuff – These scrubbing buffs are the best, your body won’t know what hit it!

Hotshotz – Reusable heat packs.  They may be small but they are awesome.

Morphe Make Up Brushes – We LOVE, LOVE make up brushes!  If you’re like us, you can’t have too many.  Included in the giveaway is a full set of brushes, palette of neutral eye shadows, palette of concealer and palette of blushes.

Bed Head Hard Head Hair Spray 

Tassi… the best product you need!

Also included, a tube of Lip Bliss™.  Remember, Happy Lips Start Here!

The giveaway runs April 16-30, 2014.  Enter the giveaway by liking us on Facebook, Twitter (@whatsyourvirtue) or Instagram (whatsyourvirtue).  Also, leave a comment on FB or retweet on Twitter.  Pass along to your friends!!!

Winner will be notified via email May 1, 2014.

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Giveaway to “Pamper” Yourself!

What’s in the giveaway, check them out!

Moroccan Oil (100ml) plus two free samples of Moroccan Oil Light

Blinc black eyeliner pencil

Glam Glow Hello Sexy Eye Treatment

RapidLash  Eyelash Enhancing Serum

China Glaze Nail Polish “Rich & Famous” &  “High Roller”


Woody’s Men Shave Relief Balm

Intrinsics 100% Natural Cotton Cleansing Towels

Plus three Lip Bliss colors! …Devotion, Curiosity & Simplicity

Please enter by midnight (MST) this Saturday, February 8, 2014.  Winner will be announced Monday, February 10, 2014.

Review and giveaway!

Thanks to Stephanie  at mammamoiselle.com for a very nice review….let’s have a giveaway!  Go to mammamoiselle.com for the details.  Good luck!!


Lip Bliss™ by What’s Your Virtue? makes a perfect gift for the holiday – and what I love about this lip gloss line is that I can gift it to both my teenage cousins, my 23 year old sister and friends of mine in their thirties. This lip gloss line has a message, along with the quality product, that women of all ages can appreciate!

This awesome company was started by three friends who all believe that we should, as women, live by the notion that beauty comes from within…and be helping our daughters to see that. The idea came when a mother went shopping with her teen and preteen daughters. She was upset to see some of the explicit and suggestive names that were found on the various brands of lip gloss. She didn’t like the message it gave her daughters and just found it inappropriate. A lip gloss with a more positive message was born after collaborating with friends.

Lip Bliss offers a hydrating formula with a great shades – each named after the virtues we should remember to live by. Their shades are perfect for women of all complexions and ages. Made with castor, cranberry and safflower and peppermint oils, this lipgloss packs a smooth radiance without all the stickiness. Best of all, Lip Bliss is gluten-free, not tested on animals and contains no parabens.

Great message, great ingredients…great gift idea.

 Shop for Lip Bliss Here 

 Mammamoiselle readers can use 20% discount code: BLISSFUL20


What’s Your Virtue has so generously offered one lucky reader three (3) tubes of Lip Bliss in their choice of colors!

Thanks Lovelo….we feel your love.

“What’s Your Virtue?, a company founded by three friends who believe beauty starts from within. We want to remind all women of the simple and virtuous things in life. What better place to start than on your lips?” -whatsyourvirtue.com

Hey Guys,

A few weeks ago I discovered a up and coming lipgloss brand called LipBliss by the company What’s your Virtue?. I knew immediately I believed in what this company was doing and the message behind it. The purpose is to use positive virtues such as Devotion, Wisdom, Kindness, Generosity, as color names for their lipglosses.

It all started when a woman shopping with her teenage and pre-teen daughter discovered that many cosmetics company and their product names were innapropriate and sending negative messages to girls everywhere. She wanted to create a lipgloss that women could buy and feel good about gifting or buying for themselves.

I LOVE this concept, and would love to see this in more of our cosmetics out there today.

These would be great for woman of any age, the colors are pretty sheer or lightly tinted. They have a minty smell, and a very creamy , long lasting glossy texture.

They contain: castor, cranberry, and safflower seed oils, nourishing peppermint oil,  green tea extracts, and moisturizing vitamin E. LipBliss is gluten free, not tested on animals, and contains no parabens.

Go check out the website if you want to find out more information about LipBliss! :)


Love, Lauren

Fall 2012 Beauty Trends

It’s time to start preparing for fall now that it is finally October and I wanted to share with you all some of my favorite fall 2012 beauty trends straight from the runways. Fall beauty trends ranged from minimal make-up to cobalt blue cat-eyes, just be sure to have fun with it.

Red lips were seen all over the fall runways. Pair with minimal make-up and you are good to go. And, if you like your lips to be shiny, Simplicity Lip Bliss goes great over lip sticks.

Rosy cheeks were all the rage too. These also work well with minimal make-up and would look great with our Devotion Lip Bliss.

While you might not to wear these butterfly inspired smoky eyes every day for fall, this is a great look for going out. You can get this same effect with just about any three colors and is great for those who prefer a more non-traditional smoky eye.

Like French Manicures? Try a reverse French this fall with colored tips and either a colored or neutral base. This is a fun look that you can even do from home.

Well, there you have it! These were my favorite fall trends that I will be sure to test out and rock all season long.

All photos courtesy of Elle.

beautybender.com and Summer Bellessa talk about us :)

Sunday, June 10, 2012 in Beauty Formula

A former Ford model, the Eliza Magazine founder, mother and one-half of The Girls with Glasses web series, reveals what keeps her beautiful.

Summer BellessaMorning routine:
In the morning I splash a handful of water on my face and apply Dermalogica Active Moist moisturizer and Innovative Skincare Clinical Eye Complex—I am obsessed with it. My makeup routine starts with Armani foundation as a concealer and La Mer The Treatment Powder all over. Then it’s a touch of mascara, blush and a natural lip gloss.

Overnight skin ritual:
sonic care my skin and use Dermalogica Special Cleansing Gel to clean it, then use my IS Clinical Eye Complex and a heavier moisturizer like Aveeno Positively Ageless Night Cream. I have really dry skin and need something that is going to moisturize.

Who cuts/colors your hair:
Nikki Providence is my favorite.

Hair habit:
My most unique hair technique is to use hot rollers—yes, hot rollers! I can throw them in in three minutes and for the rest of the day I have smooth, shiny and healthy-looking hair.

Favorite eye look:
Cat eye, all the way! NYX’s Super Skinny Eye Marker makes it easy to do.

Go-to lipstick:
On a daily basis I usually wear gloss, but lately I have been obsessed with Chanel Rouge Allure Luminous Satin lipstick in Belgravia.

Nail color of the moment:
Scotch Naturals in Leprechaun Lynch.

Signature scent:
I use Method’s Pure Naked Body Wash in Magnolia. I love the smell and usually don’t mix a scent over it.

“Never without” product:
What’s Your Virtue? Lip Bliss gloss in Kindness. Love the color, consistency and message.

Secret to staying young and beautiful:
Choose to smile.